A fluid-applied silicone, acrylic or polyurethane coating seals every seam on your Wisconsin commercial roof into one seamless, reflective membrane - adding 10-20 years for a fraction of a tear-off, with no disruption to your building. If it won’t hold, we’ll tell you.
Enter your roof size for an instant ballpark. Restoration typically costs a fraction of a full tear-off - and adds 10-20 years.
A rough comparison for a coatable roof – your free assessment confirms the exact numbers.
$25,000-$45,000+ 10-20 more years, no tear-off
$60,000-$100,000tear-off + new membrane
*Illustrative ballpark for a structurally sound, coatable roof in WI/IA - not a quote, and restoration only fits sound roofs. A free assessment (with a moisture scan) confirms whether yours qualifies and the exact number.
If your roof is structurally sound, restoration is the smart money move - here’s why owners choose it over a full replacement.
Extend the roof 10-20 years at a fraction of a tear-off-and-replace - see the estimator above for your building.
When the time comes, recoat to extend the roof again. You’re never starting from zero, so the value compounds.
A reflective white surface bounces heat instead of absorbing it, trimming cooling loads and utility bills.
No tear-off, no dumpsters, no debris raining into your building - tenants and operations keep running while we coat.
A restoration can often be expensed as maintenance rather than a capital replacement, which may carry tax advantages (ask your advisor).
The fluid-applied membrane seals every seam, flashing and penetration into one continuous, watertight surface.
Three proven coating types - we match the system to your roof’s slope, exposure and traffic.
$2.50-$4.50per sq ft installedShrugs off standing water and UV without going brittle - the premium choice for flat roofs that hold water.
$1.50-$3.50per sq ft installedA water-based, highly reflective cool-roof coating - strong value on sloped, sunny roofs.
$2.50-$4.50per sq ft installedHard-wearing and impact-resistant - where foot traffic and rooftop equipment demand durability.
Ranges are for the coating system itself; the exact number depends on roof condition and prep. A typical restoration runs well below a full replacement - use the savings estimator →
Coatings work across most low-slope commercial roof types - here’s what we routinely restore.
Re-waterproof aging membranes, seal failing seams, and add a fresh reflective surface - without a tear-off.
Renew aging asphalt and built-up roofs, sealing splits and blisters and adding years of life.
Seal rust spots and fastener leaks and stop corrosion in its tracks with a coating built for metal.
Recoat the foam to protect it from UV and weather and extend its service life for another cycle.
Restoration only works on a sound roof. Here’s the honest line - and our free moisture scan confirms it.
Plenty of contractors will coat any roof and cash the check. We start with a moisture scan and tell you honestly whether a coating will hold - and recommend replacement when that’s the right call. GAF Master Elite, FORTIFIED-trained, family-owned since 1979, licensed in 24 states, with our own crews and warranty terms in writing.
A coating is only as good as the prep under it. Here’s how a Buckshot restoration runs.
Posted on Google![]()
Joy ITrustindex verifies that the original source of the review is Google.
When the big storms came through the Madison-area in April 2026, I immediately started looking for a reputable roofer—who also understood the importance of weather-resistant materials that can withstand hail and wind. It didn’t take me long to find Brad from BCG. We had damage that needed to be repaired before the next round of storms came through later that day and Brad had a crew out within hours. Our neighbors also had damage, and when their roofing company didn’t show up, Brad and his crew also took on fixing their damage on the spot. The contracting process was done over email and we were able to clearly understand all of the options available to us. On the day of install, the crew was efficient and fast with their work. But also, mistakes can happen. And what matters to us is not that there’s perfection (because that’s not realistic), but how a contractor deals with a mistake. As they were taking down the tarps when they were finished with the roof, one of our lights next to the garage broke. Brad helped find a replacement online and had it shipped directly to our house! Such great service! All in all, we were very happy with Brad and the service we received from him and BCG. We’ve since recommended their services to several of our friends and neighbors who also had storm damage. While I hope we won’t have to do that again for a long time, we would work with BCG again in a heartbeat!Posted on Google![]()
Shelly ZieglerTrustindex verifies that the original source of the review is Google.
I am extremely pleased with the service Matt Walmer from Buckshot General Contracting (BGC) provided for me during the hailstorm damage in Madison in April. I had just switched insurance companies one year ago and was worried about how much they would cover. Matt assured me everything would be taken care of and had nothing to worry about. True to his word he immediately answered phone calls during off hours even when he was with daughter at volleyball and answering texts in seconds Matt met up with assessor and arrived 20 minutes early. During roof replacement he stopped in 3 times to check the progress and next day he came back to do a walk around to make sure the cleanup was to his standards. I have been so blessed to work with Matt at BGC as my contractor as everything went so smoothly. No problems with my insurance company and I was the first one on my block to get my roof done. I also was telling Matt about some of my neighbors having problems with their insurance and he was willing to look at their paperwork and giving them advice on how to deal with them. I can proudly say I announced to them how good Matt was and gave them his card. Thank you so much Matt for your excellent service and being a great representative for Buckshot General Contracting. These days days it’s hard to find a business that is 100% committed to making sure the customer is their #1 concern. Going to be doing more work and sticking with them as I know it will be top quality.Posted on Google![]()
Amy StephensTrustindex verifies that the original source of the review is Google.
We contacted BGC after storm damage and had them completely re-roof and re-side our house, garage, and shed. The entire process was incredibly smooth from start to finish. They were easy to work with, handled all the details, and made what could have been a stressful situation completely worry-free. Our contact, Jayce Kirkland, was outstanding. His professionalism, communication, and courteous demeanor were truly a breath of fresh air. He took care of everything for us and made sure the project stayed on track every step of the way. We couldn’t be happier with the experience and have and would highly recommend BGC to anyone needing roofing or siding work!Posted on Google![]()
Rob AnastTrustindex verifies that the original source of the review is Google.
Very customer focused company. Replaced my roof and siding after hail and wind damage 6 years ago. Second hail and damage storm this year and they are my vendor of choice again. In process now to replace my roof and siding.Posted on Google![]()
paolo masoneTrustindex verifies that the original source of the review is Google.
Brad gave me a good price and the roof looks great! The roof was replaced in one day.Posted on Google![]()
Doug CooperTrustindex verifies that the original source of the review is Google.
They did an excellent job! Fast, efficient and did a great job cleaning up.Posted on Google![]()
christos karampetsosTrustindex verifies that the original source of the review is Google.
My family member needed a roof replacement after the recent storm in Madison , Chad came out to inspect the roof and went over the options with us. Full roof replacement and the new roof looks GREAT, they were done with in 2 days and left no mess behind which was very thankful for. Thanks !!
A fluid-applied coating is rolled or sprayed over a cleaned and repaired existing roof, sealing every seam into one seamless, reflective, waterproof membrane. It restores a sound roof rather than tearing it off and replacing it.
Restoration is typically a fraction of a full tear-off, roughly $2.50-$4.50 per sq ft versus $6-$10+ for a new membrane. Use the savings estimator for a ballpark; exact numbers come in a written proposal.
A quality coating commonly adds 10-20 years depending on system and exposure - and it’s renewable, so you can recoat later to extend the roof again rather than starting over.
If the deck and insulation are sound and the problems are surface-level, usually yes. If the insulation is wet or the roof has failed, replacement is the right call. We’ll tell you honestly - see the candidate check.
For surface and seam leaks, usually yes. If water is trapped in wet insulation, that has to be fixed first - otherwise a coating just seals the problem inside. Our assessment includes a moisture scan.
Often. A restoration may qualify as a maintenance expense rather than a capital replacement, which can carry tax advantages. Confirm the specifics with your tax advisor.
Two offices - our Madison, WI headquarters and our Brodhead, WI office - serving commercial property owners across Dane & Milwaukee counties and into southern Iowa.
621 N Sherman Ave, Suite B5
Madison, WI 53704
Mon-Sat 8AM-5PM · 24/7 Storm Line
17312 W Hafeman Rd
Brodhead, WI 53520
Mon-Sat 8AM-5PM · 24/7 Storm Line
A free assessment with a moisture scan, a straight answer on whether a coating will hold, and a written proposal with the savings laid out. If replacement is the right call, we’ll say so. Own crews, licensed in 24 states, family-owned since 1979.
Free moisture scan & honest answer.
Crew available todayFreeInspection1 dayMost installsDeductible onlyOn covered claims4.9 / 5200+ Google reviews
The guides tell you what to check from the ground. We get on the ladder, photograph every facet, and tell you straight: a claim, a repair, or nothing to worry about.
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