FAMILY-OWNED · SINCE 1979 MADISON, WI · CENTERVILLE, IA LIC. DC-080900045
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—  Fiber Cement Siding · WI & IA

Fiber cement: the last siding your home needs.

It costs more than vinyl up front, but in Wisconsin's climate it often makes more sense long-term. Fiber cement, including James Hardie style board, doesn't crack in freeze-thaw, holds paint 15-plus years, resists hail, fire, and woodpeckers, and lasts 30 to 50 years. If you're replacing storm-damaged siding for the second time, this is the conversation to have.

30 to 50 year lifespanImpact resistantFire resistantFree estimate
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    30-50yrLifespan in WI15+yrHolds Paint$0Estimate Cost4.9★80 Google Reviews

    —  Why Fiber Cement

    SEC 01 / 07

    Built for the climate that wears siding out.

    Wisconsin's freeze-thaw cycles, UV, hail, and even woodpeckers are what shorten a siding's life. Fiber cement is engineered against every one of them.

    No freeze-thaw cracking

    Unlike vinyl, fiber cement does not crack in freeze-thaw cycles. It holds its shape and seal through every Wisconsin winter.

    Impact resistant

    Hailstones that dent vinyl panels typically don't penetrate fiber cement. It shrugs off most hail that would total a vinyl wall.

    Fire resistant

    Fiber cement is fire resistant, a real advantage over both vinyl and wood, and one insurers and buyers value.

    No woodpecker damage

    It doesn't attract woodpeckers, a genuine issue with wood siding in parts of Wisconsin where woodpecker activity is high.

    Holds paint 15+ years

    It takes and holds paint for 15-plus years, far longer than wood, so repaint cycles are rare and color stays crisp.

    30 to 50 year life

    In the same climate where vinyl lasts 20 to 25 years, fiber cement runs 30 to 50 years with periodic repainting.

    —  The James Hardie Standard

    SEC 02 / 07

    James Hardie set the category.

    James Hardie is the name most associated with fiber cement, the brand that defined the category and engineered it specifically for climate zones like ours. When homeowners ask us for "Hardie board," this is the product class they mean.

    • Climate-engineered boards formulated for cold, wet, freeze-thaw regions like Wisconsin
    • Lap, panel, and shake styles that mimic wood and cedar without the upkeep
    • Baked-in color options plus paintable boards that hold finish for years
    • Trim and accent pieces for a fully finished, architectural look

    We install fiber cement siding including James Hardie style board. Ask about current product availability and color lines during your free estimate.

    James Hardie set the category.

    James Hardie is the name most associated with fiber cement, the brand that defined the category and engineered it specifically for climate zones like ours. When homeowners ask us for "Hardie board," this is the product class they mean.

    Climate-engineered boards formulated for cold, wet, freeze-thaw regions like WisconsinLap, panel, and shake styles that mimic wood and cedar without the upkeepBaked-in color options plus paintable boards that hold finish for yearsTrim and accent pieces for a fully finished, architectural look

    We install fiber cement siding including James Hardie style board. Ask about current product availability and color lines during your free estimate.

    —  Is It Right for You

    SEC 03 / 07

    When fiber cement is worth the extra.

    It's not the right answer for every home. We'd rather tell you the truth than sell you up. Here's the honest line, and we confirm it at your free estimate.

    Fiber cement makes sense if

    These point to the upgrade

    You've had repeated hail events and are replacing storm-damaged siding a second time.You're a long-term owner and want the lowest lifetime maintenance cost.Your home is higher-end and the premium look adds resale value.You want fire resistance or have woodpecker problems with wood siding.You're done thinking about siding and want it to outlast you in the home.

    Sounds like you? Get a free estimate →

    Vinyl may be the better call if

    These point back to vinyl

    You're on a standard residential budget and need the lowest installed cost.You plan to sell within a few years and won't recoup the premium.You want zero repainting, ever, vinyl's color is in the material.Your area sees little hail and freeze-thaw is your main concern.

    Leaning that way? Compare vinyl siding →

    —  Honest Numbers

    SEC 04 / 07

    What fiber cement costs.

    Real ranges from actual Wisconsin jobs. It costs more than vinyl up front; the value is in the decades it adds. On-site estimates are free and specific to your home.

    —  Fiber Cement vs. Vinyl

    SEC 05 / 07

    The honest side-by-side.

    The comparison every first-time replacer wants. We'll walk you through both at your free estimate, with no pressure in either direction.

    FactorFiber CementVinyl Siding
    Installed cost$10–$18 / sq ft$7–$12 / sq ft
    Lifespan in WI30–50 years20–25 years
    Hail resistanceImpact resistantDents at ½", cracks at 1"
    Freeze-thawDoes not crackCan crack if struck in extreme cold
    PaintingHolds paint 15+ yearsNever, color is in the material
    Fire resistanceFire resistantNot rated
    Best forLong-term owners, repeated hail, higher-end homesMost standard residential budgets

    For homeowners who've had repeated hail damage or want the lowest lifetime maintenance cost, fiber cement makes the difference. For most standard budgets, vinyl is the practical choice. We help you decide, not upsell. See vinyl siding →

    —  Storm & Insurance

    SEC 06 / 07

    Storm & InsuranceSEC 06 / 07 Hail Damage Claims A storm claim can be your chance to upgrade. Hail that damaged your roof almost always damaged your siding too. Those panels are covered under most homeowner's policies, but only if the claim is documented properly. We inspect and photograph all siding damage, include it in the same adjuster scope as any roof damage, and advocate for the full approved scope. Same process as our roofing: you pay your deductible, we handle the rest, and many homeowners use that moment to step up to fiber cement. What we handle Document & photograph all siding damage Combine siding + roof in one claim Attend the adjuster meeting with you Advocate for the full approved scope You pay the deductible, we bill the rest

    —  Financing Available

    Spread the upgrade over manageable payments.

    Fiber cement is a long-term investment, and you don't have to pay it all at once. Through Service Finance Company we offer payment plans, including 0% promotional options, so the better material is within reach. Checking your rate won't affect your credit.

    —  What Homeowners Say

    Reviews

    Posted on Google Google
    Joy I profile picture
    Joy I
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    When the big storms came through the Madison-area in April 2026, I immediately started looking for a reputable roofer—who also understood the importance of weather-resistant materials that can withstand hail and wind. It didn’t take me long to find Brad from BCG. We had damage that needed to be repaired before the next round of storms came through later that day and Brad had a crew out within hours. Our neighbors also had damage, and when their roofing company didn’t show up, Brad and his crew also took on fixing their damage on the spot. The contracting process was done over email and we were able to clearly understand all of the options available to us. On the day of install, the crew was efficient and fast with their work. But also, mistakes can happen. And what matters to us is not that there’s perfection (because that’s not realistic), but how a contractor deals with a mistake. As they were taking down the tarps when they were finished with the roof, one of our lights next to the garage broke. Brad helped find a replacement online and had it shipped directly to our house! Such great service! All in all, we were very happy with Brad and the service we received from him and BCG. We’ve since recommended their services to several of our friends and neighbors who also had storm damage. While I hope we won’t have to do that again for a long time, we would work with BCG again in a heartbeat!
    Posted on Google Google
    Shelly Ziegler profile picture
    Shelly Ziegler
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    I am extremely pleased with the service Matt Walmer from Buckshot General Contracting (BGC) provided for me during the hailstorm damage in Madison in April. I had just switched insurance companies one year ago and was worried about how much they would cover. Matt assured me everything would be taken care of and had nothing to worry about. True to his word he immediately answered phone calls during off hours even when he was with daughter at volleyball and answering texts in seconds Matt met up with assessor and arrived 20 minutes early. During roof replacement he stopped in 3 times to check the progress and next day he came back to do a walk around to make sure the cleanup was to his standards. I have been so blessed to work with Matt at BGC as my contractor as everything went so smoothly. No problems with my insurance company and I was the first one on my block to get my roof done. I also was telling Matt about some of my neighbors having problems with their insurance and he was willing to look at their paperwork and giving them advice on how to deal with them. I can proudly say I announced to them how good Matt was and gave them his card. Thank you so much Matt for your excellent service and being a great representative for Buckshot General Contracting. These days days it’s hard to find a business that is 100% committed to making sure the customer is their #1 concern. Going to be doing more work and sticking with them as I know it will be top quality.
    Posted on Google Google
    Amy Stephens profile picture
    Amy Stephens
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    We contacted BGC after storm damage and had them completely re-roof and re-side our house, garage, and shed. The entire process was incredibly smooth from start to finish. They were easy to work with, handled all the details, and made what could have been a stressful situation completely worry-free. Our contact, Jayce Kirkland, was outstanding. His professionalism, communication, and courteous demeanor were truly a breath of fresh air. He took care of everything for us and made sure the project stayed on track every step of the way. We couldn’t be happier with the experience and have and would highly recommend BGC to anyone needing roofing or siding work!
    Posted on Google Google
    Rob Anast profile picture
    Rob Anast
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    Very customer focused company. Replaced my roof and siding after hail and wind damage 6 years ago. Second hail and damage storm this year and they are my vendor of choice again. In process now to replace my roof and siding.
    Posted on Google Google
    paolo masone profile picture
    paolo masone
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    Brad gave me a good price and the roof looks great! The roof was replaced in one day.
    Posted on Google Google
    Doug Cooper profile picture
    Doug Cooper
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    They did an excellent job! Fast, efficient and did a great job cleaning up.
    Posted on Google Google
    christos karampetsos profile picture
    christos karampetsos
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    My family member needed a roof replacement after the recent storm in Madison , Chad came out to inspect the roof and went over the options with us. Full roof replacement and the new roof looks GREAT, they were done with in 2 days and left no mess behind which was very thankful for. Thanks !!
    Posted on Google Google
    Jason Montez profile picture
    Jason Montez
    Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
    *update* number 2 I have been through about 4 different people now to get my issue fixed. They came and fixed the side that was leaking. The contractor that came out confirmed the siding wasnt installed properly and put in some flashing to fix the issue. Since it wasnt installed right i wanted the rest of the house done to prevent other issues and the company agreed to do that. Still not done and now im dealing with yet another person who has not contacted me to resolve my issue. Told them when this job was completed i wanted a new patio door as well to get the last year of the energy credit. Crickets. I have been very patient, but am beyond frustrated at this point. *update* After posting i was contacted regarding my review. Turns out the reason i wasn’t contacted was because my salesman is no longer with the company and never responded to tell me that when i called him (his number was still correct at the time of the call). I had a rep come to my home and immediately discuss solutions to the issue. Everything was done properly on my home, its just one of those things no one could foresee. I am beyond happy with the speed things are moving once i was contacted. Already making plans for additional work needed next season. Had windows and siding done. The windows crew was fantastic. Personable as well as professional. Siding crew was also great. My issue comes with the after care. My basement was leaking during rains. It also leaked running the sprinkler for new grass. Contacted my salesman and never heard back. Been probably a month? Had a contractor friend of mine come look and the issue was the siding wasnt ran low enough (or a piece of flashing would have worked as well) to stop water from coming through the basement from under the sill plate. Id have even paid to have it corrected, but no call. My issue is a simple one, but the aftercare deserves a one. The total score is because their crews were great. The people in admin simply need to be better. I had to remove foam that was trafficking water in and will be using flex seal to create a barrier since no call was made back. Update as of april, 2026. After some frustrating back and forth one of their contractors came our and looked at my situation late summer of 2025. Confirmed the siding wasnt done properly and installed flashing where the leak was and i haven’t had an issue since. Despite the numerous tornados weve had. With that said, Fall of 2025 i told them (after being informed the siding wasn’t done properly by their guy) i told them while the basement no longer seems to leak, i want the rest of the house covered with that flashing incase their are other problems. i dont want to refinish my basement to discover issues. The “salesman” essentially accused me of only wanting free things and after him explaining to me how awesome he was and that i was wrong, i stopped the phone call. The subcontractors they hire are overall solid, but some of the staff have made the company unusable for me. Just be cautious if you use them. Communication is great… until they get your money.

    —  Home Base

    Madison, WI · Centerville, IA

    —  Fiber Cement FAQ

    FAQ

    Frequently asked questions.

    Ready for an estimate?

    Free estimate · Mon to Sat 8AM to 5PM

    It costs more up front but often makes more sense long-term here: it doesn’t crack in freeze-thaw, holds paint 15-plus years, resists hail and fire, and lasts 30 to 50 years versus 20 to 25 for vinyl. If you’ve had repeated hail or you’re a long-term owner, it’s worth the conversation. For a standard budget or short stay, vinyl is the practical choice. Compare vinyl →

    James Hardie is the manufacturer most associated with fiber cement, the brand that defined the category. When homeowners say “Hardie board” they mean this product class: durable, climate-engineered fiber cement in lap, panel, and shake styles. We install fiber cement siding including James Hardie style board, ask about current product and color availability at your free estimate.

    Fiber cement runs $10 to $18 per square foot installed depending on product, profile, and sheathing condition. A typical 2,000 sq ft home averages $14,000 to $22,000 for a full replacement. Vinyl is less up front but lasts fewer years. Call (608) 909-9109 for a free on-site estimate. Financing is available for qualified projects.

    Yes. It’s impact resistant, hailstones that dent vinyl panels typically don’t penetrate fiber cement. It’s not fully immune at the largest hail sizes, but it holds up far better than vinyl, which is exactly why repeat-hail homeowners upgrade to it. See storm damage →

    It holds paint for 15-plus years, far longer than wood, and is available in baked-in color options too. So while it’s not zero-maintenance like vinyl, repaint cycles are rare and the finish stays crisp for a long time.

    If hail or wind damaged your siding, most policies cover the replacement minus your deductible. Coverage pays toward like-kind replacement; if you upgrade to fiber cement, you typically pay the cost difference. We document the damage, handle the claim, and walk you through your exact coverage during the free inspection.

    Free Siding Estimate

    The siding you install once.

    Free on-site estimate, an honest fiber-cement-vs-vinyl recommendation, samples brought to your home, and financing if you need it. Family-owned since 1979, WI Lic. DC-080900045, across Wisconsin and Iowa.

    Crew available todayFreeInspection1 dayMost installsDeductible onlyOn covered claims4.9 / 5200+ Google reviews

    ●  From the crew that writes the guides

    Done reading? Let us look for you.

    The guides tell you what to check from the ground. We get on the ladder, photograph every facet, and tell you straight: a claim, a repair, or nothing to worry about.

    Free roof inspection

    Three fields. Twenty minutes on site. Zero cost, zero obligation.

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